We build the systems your business
should have had years ago.
Nouvelle AI is an automation architecture agency built for B2B companies that are scaling revenue and refusing to let operational chaos limit their growth.
How Nouvelle started
It started with frustration.
Tareq Barahmeh spent years watching businesses, good businesses, profitable businesses, hemorrhage money on things that should have been automated a decade ago.
A marketing agency with $2M in revenue and four people doing nothing but manual data entry. A SaaS company losing 30% of high-intent inquiries because nobody followed up within the first hour. A professional services firm where client onboarding took 6 days because everything was done through email chains and spreadsheets.
These were not technology companies struggling with unsolvable problems. These were normal businesses running operations in the most inefficient way possible, simply because that was how it had always been done.
Tareq did not start Nouvelle to build another generic AI company. He started it because smart business owners were running sluggish processes simply because nobody had shown them what was possible.
So that is what Nouvelle does. We show you what is possible. Then we build it.
Based in Amman, Jordan, working with B2B companies globally. A tight, senior technical team obsessively focused on making enterprise operations run flawlessly.
The Mission
Eliminate every manual process that is costing B2B companies time, money, and focus, and replace it with autonomous AI systems that work faster, harder, and more consistently.
We do not automate for the sake of automating. We target the bottlenecks holding your business back: slow customer response, chaotic onboarding, and repetitive queries, leaving the creative high-stakes work to your core team.
The people behind the systems
Tareq Barahmeh
Founder · AI Lead & Automation Architect
Tareq looks at your business and immediately identifies the critical workflows that should be automated. He has spent years architecting AI systems and operations infrastructure for B2B enterprises to scale without administrative drag.
He directly architects the core systems and leads your strategy session, ensuring enterprise reliability and clean integration.
Based in Amman, Jordan · Serving enterprise clients globally
The Core Engineering Team
Nouvelle is deliberately lean and elite. Our engineering unit includes specialists in Voice AI architectures, LLM orchestrations, robust webhook pipelines, and enterprise CRM integrations.
We stay nimble and focused so your systems are engineered, stress-tested, and deployed rapidly without bloated enterprise bureaucracy.
Ready to eliminate operational drag?
Let us identify the exact bottlenecks holding your team back and engineer the systems to solve them.
Book Your Strategy Call